The Arkells take their jobs seriously, and the group is certainly not resting on their now-solid laurels. With album number five, the band is pushing envelopes both lyrically and musically, yet still sounding catchy and exciting.
There's a great deal of empathy across the album, with songs about mental health challenges, people struggling with the crap stuck on them as kids, and friends who are hurting. But there's some new-found anger too, as they found they couldn't hold back from taking aim at what they're witnessing in the U.S. The cut American Screams is like witnessing a nightmare out of the tour bus window: "You keep repeating that wicked catch phrase, painted on the Interstate/All the billboards, they get me lonely/I can't sleep off these American Screams tonight." Later, in People's Champ, they call out Trump for his vanity and worse, and point out we know this ain't going to end well: "I already know how the history books will react."